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Tele2 is one of Sweden’s largest operators in both the private and corporate markets. With 60 stores in Sweden, it is important to ensure a consistent and high quality and experience for the private and corporate customers who are looking for a store for their case.

Together with Tele2, Better Business has for several years conducted Mystery shopping in Tele2’s stores, from Luleå in the north to Malmö in the south. Both to evaluate service and sales, but also to evaluate customer service and service for Tele2’s customers.

“Mystery Shopping is one of our most qualitative and powerful measurements in stores in terms of customer experience”Jens Brintler, Head of Tele2 Shops