It´s been released – the first book on Mystery Shopping, written in Swedish. The purpose of the book is primarily to explain to personnel how they can benefit from being evaluated by Mystery Shoppers and how it can help them succeed and evolve in their work.
The book is also suitable for supervisors and company management who plan to start up Mystery Shopping in their business. Even journalists, students and consumers who read the book will realize that Mystery Shopping is not all that mysterious.
The reader will among other things also learn why companies use Mystery Shopping and what results Mystery Shopping can give, the book also contains experiences and views from personnel, superiors, union representatives and Mystery Shoppers.
To start up a Mystery Shopping Program is an important strategic decision that requires the managements support and co-workers understanding to succeed.
You order the book by sending an e-mail to info@betterbusiness.se.
We need to know the following information to be able to deliver your order;
Information for invoicing:
- Company name
- Adress
- Name, telephone number and e-mail to the order.
- VAT number (for EG-members)
- Desired language (English, Swedish or German)
Information for delivery:
- Adress
Prices;
1-25 75SEK/Book
26-99 65 SEK/book
100-199 60 SEK/book
200-499 55 SEK/book
500 ex or more 50 SEK/book
Go to the homepage of "This is why we use Mystery Shopping!"
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Swedish | English | German |